There’s nothing quite like the buzz of a well-run event — the clatter of hooves, the smell of freshly groomed ponies, the hum of spectators, and the quiet satisfaction of pulling it all together. For many equestrians, hosting events is not just a way to bring people together — it’s also a valuable income stream and a brilliant way to build reputation and community.

In this instalment of our Turning Passion into Profit series, we’re diving into how you can use equestrian events as your next side hustle — and how Hoofpick makes it easier, more professional, and more profitable.

🐎 Traditional Events That Still Pack a Punch

You don’t need to reinvent the wheel — many event types are already in demand and easy to set up with the right tools:

• Show Jumping & Dressage Competitions
• Training Clinics & Demos
• Clear Round or Schooling Shows
• Pony Club Rallies & Camps
• Fun Rides or Charity Hacks
• Cross-Country Schooling Days
• In-hand Shows & Breed Showcases

These events are great for building foot traffic to your venue, connecting with your local equestrian community, or simply earning extra income on weekends. With Hoofpick, you can create a professional event listing with full details, forms, and entry options — and we’ll cover that shortly.

🎉 Thinking Outside the Arena

But what if you don’t have access to an arena — or want to offer something a little more creative? Here are some alternative equestrian-themed event ideas that can be just as lucrative (and a whole lot of fun!):

• Horsey Car Boot Sales / Tack Swaps
• A low-cost, high-value event that supports the community and brings in traffic.
• Equestrian Retreats or Wellness Days
• Combine yoga, hacks, massage sessions, and horse-human bonding experiences.
• Photo Days or “Styled Shoots” for Horses & Riders
• Partner with a local photographer for a day of styled portraits.
• Pony Parties or “Meet the Ponies” Days
• Great for families, schools, or birthday bookings.
• Horsemanship Clinics or Confidence-Building Sessions
• Cater to the often-overlooked riders who just want to feel safer and stronger around horses.
• Horse-Themed Treasure Hunts / Mounted Orienteering
• Fun, informal and suitable for all ages and experience levels.
• Equestrian First Aid Workshops or CPD Events
• Add educational value while building your credentials as a host.
• Virtual Events or Challenges
• Host a virtual dressage show, photo competition, or even a “distance hacked this month” leaderboard.

If you’ve got a venue, an idea, and a bit of organisation, you’ve got a potential profit-maker.

📲 Bring Your Event to Life with Hoofpick

Now for the best part — turning your idea into a polished, professional event listing using Hoofpick.

With our Events Module, you can:

• Create a fully custom event listing with images, videos, documents, and FAQs
• Set class entries, pricing tiers, stabling options, and add-on extras
• Include downloadable forms or waiver agreements
• Take online payments securely
• Allow participants to book directly and receive automated confirmations

Whether you're running a one-day pony show or a full weekend retreat, Hoofpick takes the admin off your plate — and presents your event beautifully.

You can also list your event in Classifieds to attract more attention, especially if it’s more informal or recurring. And everything gets pulled into your Hoofpick Hub — your own equestrian mini-website that showcases all your listings in one convenient place.

With built-in contact forms, reviews, calendars, and a personalised news feed, your Hub becomes your home base — and it’s often more functional (and definitely easier to manage) than most standalone equestrian websites. Plus? It’s completely free.

Ready to Host Your First Event?

Whether you want to start with a local clear round, run a quirky tack swap, or dream big with a cross-country clinic series — Hoofpick gives you everything you need to make it happen.

You bring the passion.

We’ll bring the platform.

Start planning your next event today — and turn it into something more.